Vice President Marketing
Company: NorthPoint Search Group
Location: Mooresville
Posted on: April 1, 2026
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Job Description:
To Apply Now - email your resume to [email protected] Who: A
rapidly scaling company in the consumer products space seeking a
strategic marketing leader. What: Lead all aspects of marketing
strategy, brand development, and go-to-market execution. When:
Immediate need. Where: Charlotte, NC (on-site or hybrid preferred).
Why: To expand brand presence and drive customer acquisition in a
competitive category. Office Environment: Collaborative,
fast-paced, and innovation-focused culture. Salary:
$180,000–$220,000 base plus performance bonus and equity. Position
Overview: The Vice President of Marketing will lead the creation
and execution of integrated marketing strategies for a high-growth
consumer products brand. This leader will own the end-to-end
marketing function, building brand equity and customer engagement
through data-driven and creative approaches. Key Responsibilities:
Define and implement the marketing vision, roadmap, and team
structure. Drive digital, brand, and product marketing initiatives
across all channels. Lead performance marketing, SEO/SEM, PR, and
influencer strategies. Partner cross-functionally with product,
sales, and leadership to align goals. Optimize budget allocation
and performance metrics to scale growth efficiently. Build and
mentor a high-performing marketing team. Qualifications: 10 years
of progressive marketing experience, including 3 years in a senior
leadership role. Background in consumer products, lifestyle, or
tech-adjacent industries preferred. Demonstrated success in scaling
DTC and retail marketing efforts. Strong analytical, strategic, and
creative skills with an ROI-focused mindset. Experience with both
early-stage growth and established brand marketing
environments.
Keywords: NorthPoint Search Group, Asheville , Vice President Marketing, PR / Public Relations , Mooresville, North Carolina
